Center for Urban Informatics & Progress
Southern Honda Powersports is the largest Honda dealer in the nation. As lead creative, I developed a campaign with the marketing director of Southern Honda Powersports, the largest Honda Powersports dealership in the nation. By playing off the headline "Like Nowhere Else on Earth", the design breaks the boundaries for the billboard campaign. With the help of strong visual assets, we used heavy type treatments with bold headlines when needed.